Healthcare
This section shows marketing materials designed for Blue Cross Blue Shield of Rhode Island during their annual Medicare open enrollment period.

The selective use of icons, white space and numbered text helped make 'Your Medicare Options Guide Book' easy to navigate.

Inside spread of 'Your Medicare Options Guide Book' shows design flow.

'Your Medicare Options Guide Book' continued.

'Your Medicare Options Guide Book' continued.

'Healthy Living' BlueCHiP newsletter for Medicare members.
BlueCHiP newsletter continued.

BlueCHiP newsletter continued.

Employee newsletter covering company initiatives, community service programs and upcoming events.

The LifeStyleBlue2 employee guide promotes a 3-in-1 healthcare plan to match individual lifestyles and healthcare needs for employees of all ages.

LifeStyleBlue2 employee health care options continued.

LifeStyleBlue2 employee health care options continued.